This case study explores how MyCo, an innovative digital content production platform, revolutionized video creation with Huawei Cloud MetaStudio solutions.
Myco Overview:
MyCo is a new digital platform that makes video production easier and more accessible. It's leading the way in the Web3 movement by making high-quality video content available to everyone, no matter where they are. By leveraging virtual avatar technology and AI-driven content creation, the company empowers creators, brands, and enterprises to engage audiences in new and interactive ways. MyCo started with the idea that making videos was too hard and limited to certain places and they wanted to change that.
Operating in the fast-evolving world of entertainment and live streaming, MyCo provides tools that merge AI-powered virtual humans, voice cloning, and real-time video rendering into a unified experience. Its multilingual video content platform allows creators to expand reach across global markets, while its decentralized video ecosystem Web3 approach ensures transparency, scalability, and monetization opportunities that benefit both content creators and viewers.
To do this, MyCo used Huawei Cloud MetaStudio.
This gave them the tools to make realistic avatars, use advanced AI for copying voices, and make video production faster and easier. With Huawei Cloud's voice cloning technology, MyCo could make videos in different languages, helping them reach more people around the world.
The Challenges
Scalability Bottlenecks
As user demand for high-quality video and interactive avatars increased, MyCo’s existing platform struggled to deliver. Traditional setups lacked the flexibility to manage scalable video production workflows, resulting in latency issues and inconsistent performance.
High Production Costs
Producing multilingual and avatar-based video content was resource-intensive, both in terms of time and money. Without video content automation, creators faced long production cycles and expensive manual processes, limiting growth potential.
Limited Innovation in Virtual Avatars
Although the company had early experience in AI-powered virtual humans, it lacked the advanced capabilities for realistic rendering and expressive avatars. Without access to powerful tools like voice cloning AI technology, user experiences felt limited and less engaging.
Multilingual Barriers
Expanding to international audiences required seamless multilingual production. Without a multilingual video content platform, localization was slow, costly, and inconsistent — reducing MyCo’s ability to capture diverse markets.
Transition to Web3 Ecosystem
With the global shift toward decentralized platforms, MyCo aimed to build a Web3 video streaming platform. However, integrating decentralized video ecosystems required robust, cloud-native solutions that could handle complexity while maintaining security and reliability.
Operational Efficiency Gaps
Existing infrastructure lacked automation and optimization, preventing MyCo from achieving the level of efficiency needed for global expansion.
The Solutions with Huawei Cloud.
Scalable Video Production Workflow
By moving to Huawei Cloud’s Elastic Cloud Server and MetaStudio, MyCo gained the flexibility to scale resources on demand. This enabled high-volume video rendering, live streaming, and avatar interaction without performance bottlenecks.
AI-Powered Virtual Humans
Huawei Cloud MetaStudio offered tools to create avatars that look and act like real people. These AI-powered virtual humans enhanced user engagement by supporting natural facial expressions, gestures, and interactive experiences — vital for entertainment and Web3 streaming.
Voice Cloning AI Technology
To handle differences in language and region, MyCo used Huawei Cloud's AI to copy voices. This enabled multilingual voiceovers for avatars, helping creators reach global audiences quickly and cost-effectively.
Video Content Automation
By using AI-based content creation systems, MyCo made repetitive tasks quicker and simpler. Automated editing, rendering, and publishing reduced production cycles by more than 40%, improving overall efficiency.
Multilingual Video Content Platform
Huawei Cloud’s intelligent language services allowed MyCo to support multiple languages simultaneously, transforming its platform into a multilingual video content platform that catered to global markets.
Web3 Video Streaming Integration
Huawei Cloud’s open, flexible infrastructure gave MyCo the foundation to integrate a decentralized video ecosystem Web3, offering creators new monetization models and audiences a transparent streaming experience.
Local Expertise Through DDS
As a DDS authorized Huawei Cloud distributor, DDS provided localized compliance support, deployment expertise, and ongoing optimization — ensuring MyCo’s adoption journey was smooth and aligned with regional regulations.
The Results
The adoption of Huawei Cloud MetaStudio delivered transformative results for MyCo, reshaping its operations into a next-generation digital content production powerhouse. This Huawei Cloud case study demonstrates how combining virtual avatar technology with AI-driven content creation can unlock measurable business impact.
Faster Production Cycles
Using AI, MyCo made video production faster.
They cut down the time needed to make videos by more than 40%. Editing, rendering, and publishing became streamlined, enabling creators to deliver high-quality content in record time.
Improved Operational Efficiency
They also improved their video production speed by 35% with better processes. Teams could now manage higher workloads without additional infrastructure or staffing costs.
Cost Optimization
By using Huawei Cloud's Elastic Cloud Server, MyCo saved over 30% on the total cost of creating and running their videos. On-demand scalability ensured resources were used efficiently and sustainably.
Enhanced Global Reach
MyCo's use of AI and multilingual support helped them grow quickly, gaining new users in many different regions. Their AI-powered avatars create more natural and engaging interactions, changing the way people experience stories and entertainment online.
Engaging Virtual Experiences
By joining a Web3 video streaming platform, MyCo opened up new ways for creators to earn money and became a leader in the decentralized video world.
Web3 Monetization Opportunities
Choosing Huawei Cloud was a smart move for MyCo, based on the strong solutions and benefits the platform offers.
Business Impact & ROI
The transformation with Huawei Cloud MetaStudio delivered substantial business impact and long-term return on investment:
1. Revenue Growth Through Global Expansion
2. Lower TCO by 30%
3. Faster Innovation Cycles (50% quicker rollouts)
4. Operational Efficiency Gains (40%)
5. Competitive Market Positioning
Why is Huawei Cloud a preferred choice for Content creators?
Choosing Huawei Cloud was a smart move for MyCo, based on the strong solutions and benefits the platform offers.
- Huawei Cloud MetaStudio Excellence
- Scalable Infrastructure for Growth
- Cutting-Edge AI Capabilities
- Security and Reliability
- Ecosystem for Web3 and Beyond
- Localized Expertise Through DDS
DDS: Supporting the Vision in the MENA Region, Your Trusted Gateway to Huawei Cloud Success.
As a DDS authorized Huawei Cloud distributor, it plays a pivotal role in bringing world-class cloud solutions to businesses across the MENA region. By combining Huawei Cloud’s advanced infrastructure with deep local market expertise, DDS ensures that content creators like Myco receive tailored, secure, and scalable solutions that match their growth ambitions.
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